Louise Dean is the General Manager here at Racing Tauranga but her journey to the helm of the Club started long before she was the “big boss”.
Her connection to racing began at just 13, when she got her first off-the-track thoroughbred. “I was a horse-mad kid,” she says. “Apart from two ponies in my childhood, every horse I’ve owned since then has been a thoroughbred.” That passion for horses laid the foundation for what would become an enduring involvement in the racing world.
Her professional connection to Racing Tauranga came by chance. “I was working in radio, and we were sponsors of the club,” Louise recalls. “And I was the MC of Fashions in the Field and Christmas at the Races. My husband Andrew joined the Board, and even while I was living in Auckland, I’d still help out on racedays.”
Eight years ago, after spending 18 months travelling through Europe in a campervan — a reset she describes as “full of adventure and perspective” — Louise and Andrew returned home to Tauranga. Not long after, the GM role came up. “It felt like a great fit for my skills, and I’ve now been in the role for five and a half years.”
Racedays might seem glamorous, but Louise is quick to point out the behind-the-scenes reality. “Most of the hard work happens before the gates even open,” she says.
“On the big days, I always make sure I’m up at the gates to welcome the crowd — I love seeing people pour in and thinking, ‘Our job is done — now it’s time for the horses and jockeys to take the stage.’” But of course, her job is far from done at that point. “I rarely get to sit and watch the racing. I spend the day moving between hospitality areas, making sure everything’s running smoothly, and smoothing out any ruffles — because there are always a few!”
In her more than 20 years involved in the racing industry, Louise has seen nearly every side of the business. “People often assume we have this big team working behind the scenes,” she laughs. “But we’re actually very small — so it’s all hands-on-deck. One day I’m writing the annual report, the next I’m planting flowerpots or stocking fridges. You do whatever needs to be done.”
What keeps her here is simple. “The horses. I’ve always loved them. And I have enormous respect for the trainers and jockeys who dedicate their lives to the sport. They pour everything into each and every race.” Her admiration for jockeys, in particular, is clear. “They’re world-class athletes,” she says. “They have such incredible strength, balance, and courage — they’re seriously underrated.”
When asked about her favourite raceday, she couldn’t split a few! “Our two Christmas at the Races events are always a highlight. After months of preparation, there’s such a buzz seeing 5,000 people having a great time.” She’s also especially fond of the Bayleys International Raceday. “It’s a really special day, especially for our Japanese guests — we’ve got the Ultimate Mazda Japan Trophy, kapa haka, both national anthems sung live. It’s one of those days where everything comes together.” But she admits to having a soft spot for the quieter meetings too. “Those are the days I can actually stop and watch the horses run.”
Some of Louise’s most memorable racing moments are more personal than professional. “Having our wedding reception at the races — that was unforgettable,” she says. “And the times our own horses have won — especially St Saturnin, who still lives with us. He’s a big part of our family.”
As a born-and-bred Tauranga local, Louise has strong roots in the Bay of Plenty. “It’s home,” she says simply. When she’s not at the track, she’s usually with her thoroughbred mare, Peaches. “We do dressage and low-level jumping. It keeps me busy and grounded.”
Her love of horses hasn’t just stayed in the background, it’s central to her identity. “I started riding again five years ago and haven’t looked back.”
Her favourite racehorse? “Chautauqua. That turn of foot, the attitude — and of course, who doesn’t love a grey? He was an entertainer as much as an athlete.”
There are a few things she wishes more people knew about the racing industry. “The level of care racehorses receive, it’s incredible. These animals are loved and respected. And I wish people knew how demanding the role of a jockey is. It’s not just about being light; it’s about being strong, strategic, and incredibly brave.”
If she could trade roles for a day, she selects a role with a unique view. “The Clerk of the Course,” she says. “What a dream to be on a horse all day and right up close to the action.”
Her advice for anyone new to racing? “Ask questions. There are so many passionate, knowledgeable people in this industry. If you’re curious and open to learning, you’ll gain so much insight.”
As for what’s next, Louise is energised by Racing Tauranga’s recent momentum. “Winning ‘Club of the Year’ was a huge honour, and now we’re excited to build on that. Our goal is simple: deliver an unforgettable on-course experience for every visitor. After all,” she says, “we’re in the entertainment business — our job is to make people happy.”